Thursday, November 24, 2011

Jaeger-LeCoultre Manufacture has revealed its Yearbook

Every calendar year given that 2007, the Jaeger-LeCoultre Manufacture has published its Yearbook, a large- format, richly-illustrated ebook that draws inspiration from the latest routines of the prestigious watchmakers from your Vallee de Joux as a way to provide accessibility to broader cultural and creative horizons.

Offering credit history exactly where credit rating is due, Jaeger-LeCoultre dedicates its fifth opus towards the Reverso. In celebration with the eightieth anniversary with the legendary reversible timepiece, this magnificent publication unveils a number of the rarest, most emblematic designs to become created considering that 1931. It magnifies these gorgeous mechanisms and tells the heritage of Reverso versions engraved with the royal emblems of kings and princes.

The Yearbook Five also highlights one of the most crucial areas of the Reverso: duality. Originally invented to replica rolex protect the timepiece in the course of polo matches, from the very beginning the system that swivels the case, went over and above a simple protective purpose. The back of the timepiece has been interpreted in a multitude of manners: personalisation, adornment in the mechanism, second time zone, gem-setting, and so on. Using this front-back experimentation as a starting stage, the Yearbook 5 presents original views of the planet and its protagonists.

Underneath the gaze of Italian quick-change artist Arturo Brachetti, the pen of Russian journalist Eduard Dorozhkin, French artwork historian Joel Busca and American photographer Mary Ellen Mark, this artwork e-book goes past mere appearances. From fake rolex backstage on the Bolshoi to Icelandic volcanoes by way of Argentina and Africa, it strives to lift the masks and expose all. But guiding each mask, are there not other masks? Duality often brushes with identification.

How can a single distinguish among a set of twins? Metamorphosis and shocks inside the main elements: duality produces an echo and mirror result that generates which means. As jubilant since the Reverso, this publication will take satisfaction in overturning, stunning, seducing, toying with what exactly is noticeable and predictable.

Worthy of gracing the bookcases of those who fake rolex watches love art and watchmaking and a necessary edition for all Jaeger-LeCoultre enthusiasts, the Yearbook Five draws its inspiration in the reversible nature in the Reverso. Its attraction, even so, stays irreversible.

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